2 sizes available

Classic Not Sugar Blend (Sugar Alternative)

13 total reviews

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Our Classic blend is a combination of Erythritol and Organic Stevia (RA98%).

It's so easy to use, as it has been created to be the same sweetness as sugar but with 16X less energy. 

It has a fresh clean sweetness, perfect for diabetics, health conscious, keto diets, and those wanting to lose weight.

It will not spike blood sugar levels and helps prevent tooth decay.

  • Low calorie
  • Low glycemic
  • Sugar Free
  • Gluten Free
  • Dairy Free
  • Non GMO
  • Diabetic friendly

Price includes GST (15%).

Gift cans for the pantry are available under our "Pantry Can" product.

The new packaging with full print is recyclable plastic. Please recycle!!

Allergen Statement

Our products are certified as gluten and dairy-free at the manufacturer's end, with samples tested by Eurofins (NZ) periodically.

While every care is taken during packing, our external contractor site does handle: Peanuts, Tree Nuts (Almonds, Cashews, Pistachios, Hazelnuts, Pecans, Walnuts, Macadamias), Gluten, Dairy, Soy, Sesame and Sulphites.

For sensitive individuals, please consume our products with care. Start with small quantities and review the allergen declaration on the packaging to ensure safety.

    Classic Blend pair of 1kg and 300g. All natural ingredients with organic Stevia. Erythritol and organic RA98%.
    Pair of 300g Classic Blend with small Gift Can.
    100kJ in Classic Not Sugar vs. 1600kJ for Table Sugar. That is 16X less energy.
    Classic Not Sugar 300g front view. All natural ingredients with organic Stevia.
    Classic Not Sugar 300g back view. All natural ingredients with organic Stevia.
    Classic Not Sugar 1kg front view. All natural ingredients with organic Stevia.
    Classic Not Sugar Blend (Sugar Alternative)
    Classic Not Sugar Blend (Sugar Alternative)
    We have confirmed with our product manufacturers that they have certification, and we have confirmed this directly with Food Chain ID, the primary verifier behind the Non-GMO Project, so our consumer can be sure that our products are devoid of any GMO inputs.

    Customer Reviews

    Based on 13 reviews

    Wow, super fast delivery..

    Melissa Dryden
    Good for baking and if needing a sweet brew!

    I tried it in some baking on the weekend, it went very well, not as sweet as real sugar but it works, the kids liked it.

    Leon Labuschagne

    Love the product.. Delivery was super slow

    Leon, thanks for the positive and the negative feedback. I checked the records and yes, that last one was our fault. It also had +2 over a weekend, but the whole shipment took far too long. Apologies.

    My Go To Sweetener

    This is my staple sweetener. The taste, consistency and price is right. I can follow recipes as the amount matches cane sugar too.

    Karen Pratt
    sugar free

    I follow a Keto lifestyle and have found I can still enjoy my passion for baking and enjoying sweet treats with zero guilt of using sugar. This is a great natural sugar alternative; recommend you give it a try.

    Thanks Karen, that is what it is all about!! Enjoy.

    Low calorie
    Low glycemic
    Sugar Free
    Gluten Free
    Dairy Free
    Non GMO
    Diabetic friendly

    Our Mission

    • Natural

      To meet our customer's needs we source natural ingredients and avoid the synthetic or artificial sweeteners that are often hidden by their number.

    • Low Cal/No Cal

      To ensure our customers get the best of "sweet and healthy" we guarantee that our products are all Low or No (Zero) Calorie.

    • Healthy

      We guarantee that our products contain no refined sugar and are suitable for customers seeking healthy diet choices.

    • Sustainable

      We promise to deliver our product as sustainably as possible in terms of processing, shipping and packaging.


    What is your Refund Policy?

    Unfortunately when things don't go to plan refunds or credits may be granted (if applicable). The following are such scenarios:

    Incorrect products delivered Damaged or missing products  Poor quality or missing ingredients Delivery errors out of the customer’s control

    Sugar Free Food shall do our best to respond to refund requests immediately, however please note that refunds or credits will not be processed for accidental orders or change of mind. 

    What is Stevia?

    The stevia plant originates from South America where the leaves of the plant  have been used for hundreds of years to sweeten food. Interestingly it was also used medicinally to treat burns and stomach problems.

    Today only the sweetest part of the plant is used creating a natural sweetener that is many times sweeter than sugar.

    Its a great modern day crop, only using about one fifth of the land required to grow sugar and much less water.

    It has been shown to be useful in lowering blood pressure and other studies have shown that it could be useful in treating type 2 diabetes.

    Stevia has zero calories. And little to no effect on blood glucose, insulin levels. 

    Learn more about Stevia here: https://steviabenefits.org/.

    What is Xylitol?

    Xylitol is naturally occurring in small amounts in many fruits and vegetables, we even produce small amounts in our bodies during normal metabolism. It is not an artificial sweetener.

    It is usually produced from handpicked corn cobs or from the bark of Birch trees, corn cobs generally being the more sustainable environmentally friendly option.

    Xylitol is about the same sweetness as sugar but with 40% less calories. It has a fresh sweetness with no after taste. It has a very low Glycemic index of between 7 -11 compared with sugar at 65 and doesn’t spike blood sugar levels. Therefore it's a great choice for diabetics.

    Xylitol is an excellent alternative to sugar particularly for those interested in weight loss, diabetes, tooth care and general health.

    Quite the opposite of sugar, Xylitol reduces our risk of tooth decay. Instead of feeding the bad bacteria in our mouths it starves them by reducing our mouths acidity. Xylitol helps prevent dental cavities, plaque build-up and gum disease. Many tooth pastes are now available containing Xylitol. 

    Excessive consumption of Xylitol can have a laxative effect for some people, so make sure to take it in small amounts first. One study we found suggests that for a typical 60kg female up to 142 grams of Xylitol is fine with no side effects of the laxative kind (reference).

    Xylitol can be harmful to dogs so please don’t feed it to your four legged friends. Here is an FAQ on this subject from a New Zealand vet. 

    Learn more about Xylitol here: https://xylitol.org/ <-- check it out, it is really fascinating!!